The .SUCKS New gTLD Stick-Up of Trademark Owners Already Begun

Posted March 13th, 2014


From Today’s General Counsel

The worst fears of those who opposed the massive expansion of available generic top level domain (gTLD) names seem to be summed up in the controversy brewing around one domain name, which hasn’t even been awarded yet: .sucks. Though three companies are currently in competition for the .sucks domain – Donuts Inc., Momentous Corporation, and Top Level Spectrum Inc. – Vox Populi Registry, backed by Momentous, has already begun collecting fees from trademark owners who would rather not see their brand name come before the derogatory domain name. If they win the domain, Vox Populi has already stated they plan to charge companies $25,000 annually to keep the .sucks site off-line.

See the full story HERE.

Posted in gTLDS, ICANN, Intellectual Property by