Newsflash from Com Laude: 1 and 2 character .de Domains
Posted October 20th, 2009
From Com Laude
On Friday 23 October at 9am (CEST) DENIC, the German domain registry, is permitting the registration of 1- and 2-character domain names under .de. As there is a maximum of only 1332 names available, and 300 registrars will be competing for them we expect all the names to be registered very quickly. Some registrars have banded together to secure what they regard as the most valuable terms which can be resold at high prices.
Sedo, the domain name auction company, is running a pre-auction whereby interested parties can place bids which will then be forwarded to a group of registrars – the registrars are incentivised to placed the highest bids at the front of their queues. Currently tv.de and pc.de have both attracted maximum bids of EUR 36,000.
With each registrar only being allowed to submit four registration requests a minute for these domains, competition is going to be high. It is not certain that the long term value of a 1 or 2 character domain under .de will match the sale price. After all with new gTLDs on the horizon, it is likely that ccTLD registrations will diminish in importance.
Nick Wood is Managing Director of Com Laude
Tags: .de, 1 and 2 character domain names, SEDO
Posted in Auctions, CCTLD's by Nick Wood
